From Netherlands-based design firm, NuFormer Digital Media, comes a new way of projecting three-dimensional images onto a building exterior. Custom-designed to fit any building façade and scale up to any size, the video mapped objects are made visible by a set of powerful projectors. Without physically constructing new architecture or permanently altering the streetscape, NuFormer hardware/software technology enables users to transform an outdoor public space into a virtual yet live experience. Consider the possibilities to communicate, entertain, educate. Think of how 3-D projections can be used for advertising, product launches, conferences, concerts, festivals. This is a whole new medium waiting to be tapped.
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Publisher:
Corporate Design FoundationEditor: Delphine Hirasuna
Design Director:
Kit Hinrichs, Studio HinrichsDesigner: An Luc
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9 Comments
Anything is possible after seeing this. Mind=blown.
Really nice work… Anyone knows the song and the band?
The Asteroids Galaxy Tour – Around the Bend
Reminds me of this http://www.youtube.com/watch?v=7h5-06cQZWI and this http://www.youtube.com/watch?v=KugUCwAGkJA but a bit clearer / flashier in the demo.
I can only image what ppl will do with there houses at xmas time. No more burned out xmas light bulbs.
Obscura Digital has been doing this for years, or am I missing something?
http://obscuradigital.com/pool/
Very cool light show! Great backdrop for a concert. Let the good times roll.
Easily one of the most amazing things I've ever seen!! This has the possibility of tapping into so many markets and could literally change the marketing landscape.
Easily one of the most amazing things I've ever seen!! This has the possibility of tapping into so many markets and could literally change the marketing landscape.