Anyone who has ever been involved in designing or managing a graphic identity program (pretty much everybody in design and mar-com) has experienced fleeting impulses to rebel. Rigid rules and authoritarian orders run counter to freedom of expression and creativity. But identity guidelines are the foundation of branding. Consistent and repeated use builds brand recognition. [...]
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Publisher:
Corporate Design FoundationEditor: Delphine Hirasuna
Design Director:
Kit Hinrichs, Studio Hinrichs
Categories
Archive
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Studio Hinrichs, founded by Kit Hinrichs in 2009, is a San Francisco-based design consultancy engaged in all aspects of design, including packaging, brand identity, corporate communications, environmental graphics, interactive media, and publishing.
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Today, meaningful work is creating impact.
Tomorrow, Sappi will be looking for creative ideas that will help to shape our lives, communities and the world around us.
We invite you to submit yours.
www.sappi.com/ideasthatmatterNA -
The “designer’s printer” of high-end corporate marketing materials and advertising. Consistent winner of the most prestigious printing and design awards.
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IDEO is an innovation and design firm that uses a human-centered, design-based approach to help organizations in the business, government, education, and social sectors innovate and grow.
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Marketing and advertising tabletop photography. Food. Still life. Beverage. Portraits. Commercial films. Books.
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Redefining What’s Possible Through the Power of Design
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When it Comes to High-Efficiency,
the Choice is Yours. -
Multidisciplinary design firm with offices worldwide, specializing in graphic design, architecture, interactive and industrial design.
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Ziba is an innovation and design consultancy that creates beautiful experiences.
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